Privacy Policy

Last updated: 05.05.2026

LENNI LONG (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy outlines how LENNI LONG collects, uses, stores and discloses your personal information when you visit or make a purchase from www.lennilong.com.au (the “Site”).

By using this Site, you consent to the practices described in this Privacy Policy.

1. Personal information we collect

When you visit our Site, place an order, subscribe to our mailing list, or contact us, we may collect personal information including:

  • your name
  • billing and shipping address
  • email address
  • phone number
  • payment details (processed securely via third-party providers)
  • order history
  • IP address and browser/device information
  • website usage data (via cookies and analytics tools)
2. How we collect your information

We collect personal information when you:

  • place an order
  • subscribe to our mailing list
  • contact us via email or website form
  • browse our website
  • engage with our advertising, social media, or marketing communications
3. How we use your information

We collect and use your personal information to:

  • process and fulfil orders
  • provide customer service and support
  • send order confirmations and shipping updates
  • communicate with you about your order or enquiry
  • improve our website, products and customer experience
  • send marketing communications (where you have opted in)
  • prevent fraud and maintain website security
  • comply with legal obligations
4. Marketing communications

If you subscribe to our mailing list, we may send you updates about product launches, collection releases, and brand communications.

You may unsubscribe at any time by clicking the unsubscribe link in our emails.

5. Payment processing

Payments are processed securely through third-party payment providers (such as Shopify Payments, PayPal, Afterpay or other providers made available at checkout).

We do not store your full payment details.

6. Cookies and analytics

We use cookies and similar technologies to improve your browsing experience, analyse website traffic, personalise content, and support our marketing and advertising activities.

These technologies may collect information relating to your device, browser, IP address, browsing behaviour, products viewed, and interactions with our Site.

We may use third-party services including Shopify analytics, Google Analytics, Meta Pixel, Meta Conversions API, and similar advertising technologies to help us understand customer behaviour, measure advertising performance, and deliver relevant advertisements across platforms including Facebook and Instagram.

You can manage or disable cookies through your browser settings, and you may be able to manage personalised advertising preferences directly through third-party platform settings.

7. Disclosure of your information

We may share your information with trusted third parties where necessary to operate our business, including:

  • Shopify (our ecommerce platform)
  • payment processors
  • shipping and fulfilment providers
  • email marketing platforms
  • analytics, advertising and retargeting partners
  • professional advisers and service providers

We only share information where reasonably necessary for business operations.

8. Data storage and security

We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification or disclosure.

While no system is completely secure, we take commercially reasonable steps to safeguard the information we collect.

9. Access and correction

You may request access to, or correction of, the personal information we hold about you by contacting us at hello@lennilong.com.au.

10. Retention

We retain personal information only for as long as reasonably necessary to fulfil the purposes outlined in this policy, including legal, accounting and reporting obligations.

11. Third-party services

Our Site may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties.

12. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. Updated versions will be published on this page.

13. Contact

For privacy-related enquiries, please contact:

LENNI LONG
hello@lennilong.com.au
Melbourne, Australia

This policy is intended to comply with the Australian Privacy Principles under the Privacy Act 1988 (Cth).